Johnson’s Baby

USED: adobe photoshop, illustrator, indesign, layout, photo editing

This case study was definitely one of the more challenging projects I had to do but I definitely learned a lot! The Johnson’s Baby Transparency Deck showcased a lot of important information that the company wanted consumers to be aware of including ingredients and benefits. And as a brand dedicated to producing baby products, it was our priority to show the vital information while still capturing the soft and charming elements that the Johnson’s Baby line is known for. I was tasked with creating a few pages for the bedtime line carousel. I created some mockups of the different bottles with cozy elements related to bedtime such as soft blankets and a stuffed animal. I also included one of the main fragrance ingredient, Lily of the Valley. I also did a mockup for the Head-to-Toe ingredient page and arranged the main fragrance ingredients together.